Rihanna‘s naked skin is being used for contrast against a nude shade in her perfume advertisements. Because Rihanna’s skin is not the same color as the one the nude fragrance is marketing.
Sociological Images points out that:
The deep and abiding centrality of whiteness is made especially clear when words like “nude” are used to describe light tan even in the context of a darker-skinned woman.
Look. Probably there are more serious issues regarding race in America than the names of different color. When I see that peachy pink color referred to as nude in a fashion spread, I’m not really inclined to get that upset. We should just call it beige, although, as a commenter on Sociological Images remarks:
Poor beige, everyone shuns it. It’s like Pluto, except Pluto didn’t get replaced by some grammatically and physically incorrect thing that describes a state of being instead of a colour.
Read more: http://thegloss.com/beauty/rihanna-nude-324/#ixzz2A8O8LYl7
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